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The Benefits of Affiliate Marketing: 8 Reasons To Consider This Side Hustle in 2021

So you know what affiliate marketing is, right? If not, that’s alright because I’m here to tell you that it’s basically just becoming an online salesperson using tools that are available thanks to the internet. That’s the unglorified, ultra-simplified explanation of affiliate marketing. And with affiliate programs, you basically sign up for them, they’re free, and then you can make money by promoting different products and services online using social media, blogging, podcasting, and other available marketing tools. Now, because affiliate marketing is completely free and easy to get started with, it is often abused, and in a lot of ways, has this ‘snake oil salesman’ reputation to it, right? Because people abuse it, they spam, they’re often too pushy about it. But to be fair, there are quality people, some of which are even world-famous, that participate in affiliate marketing. YouTubers, bloggers, podcasters, authors, and the like. From amateurs to professionals. From at-home bloggers to Hollywood celebrities. Anyone, from anywhere, can make use of affiliate marketing because most likely you can integrate it with what you are already doing. Today, even celebrities use affiliate programs!

Think about this, when Joe Rogan asks you to enter his promo code for WHOOP or ONNIT in his podcast during a commercial, that’s affiliate marketing in action! And you, too, can take part in it and you can do it your way, and you can do it with class and style, too (not spammy-ness, no pushy salesmanship). You can do it via vlogging, blogging, podcasting, book-writing, and a variety of other creative ways like social media and beyond. You can do it with your own style and flair, you can make it as fun and entertaining and/or serious and informative as you like!

So let’s go over the many benefits of affiliate marketing, and why people love it so much. And look, I know I’m kind of talking this whole thing up, so I’ll remind you, affiliate marketing is easy work (it’s not anything like heavy-lifting, physical labor, or in my opinion as hard as even just bussing and/or waiting tables), it’s easy peasy, but that doesn’t mean that you’ll get the results you want as quickly as you want. It will take time, especially if you are new to marketing, new to the internet, new to sales, new to blogging, and new to reading and learning about all of this. That does not mean that you cannot get lucky, some do, and they strike it big and fast, and I’ll show you that, too, but that’s not what usually happens. Although, you can be open to it because it does happen from time to time and it’s possible. That being said, I’d still like for you to know how to take advantage of such an event in a way that you can build a business around it if such a thing were to magically happen to you. And if it never happens, who knows, maybe after several years and consistent effort, you’ll still end up with something quite notable and life-changing. So here’s to you, and here’s to affiliate marketing and its ever-so-wonderful benefits that you can start to put to work for yourself today. Enjoy.

1. You can start affiliate marketing today

The first and probably one of my favorite benefits of affiliate marketing is the fact that pretty much anybody, regardless of their past, can start doing it (like today). Just because you can start today, doesn’t mean you will make a sale today, although it’s possible, it COULD happen theoretically. But if you’re just starting out, you may not even expect a sale for the entire month, heck, you may not even make one for several months. That’s how the nature of this business is. It’s kind of a rough and quiet start. But, in all honesty, it’s one of the most fun because there’s no real pressure other than the pressure you self-create. That said, you should just embrace this as a time to learn and enjoy experimenting with the possibilities so that you can build a long-term plan for your affiliate marketing journey.

That’s right, with affiliate marketing there aren’t many barriers to entry (it’s free and pretty easy to start). Sure, there may be affiliate programs that you may wish you could get into right now, but they won’t accept you for whatever reason. But that doesn’t mean you can’t join another quality program and run with it for a while, grow your business, learn, experiment, and therefore later qualify for any other program that you like. One of the keys to success that it comes to those who use what they have and what is available to them. So whatever knowledge you might have, whatever tools you may have access to, and whatever affiliate programs you may already be approved for, well, maybe there’s a way you can put it all together? And beyond that, you can still start preparing and building for the day you get approved for your dream affiliate program. You can still start building around it now, even if you’re not approved for all of the right programs just yet. This is a long-term business, it’s not like a day-to-day job. With affiliate marketing, you can really build something that lasts. 

2. You can start a business without having your own products or services, or even marketing material

This is one of the very best parts of affiliate programs, they allow you to start your own business from the get-go without needing to have any of your own products and services developed. To many people, this is a very exciting discovery because it means you can focus right away on finding customers, creating content that will help them, and promoting the most appropriate and helpful products that would of most help to others. And you can do this very creatively using the tools that you have available to you as your disposal – your computer, your internet access, your applications, and what you already know (and are continuing to learn). It’s exciting to know that you can start a business today, and work on growing it every single day from here on out, isn’t it? That’s the key – getting started, and making monthly, weekly, and maybe even daily improvements on it, if possible.

Here’s what I say… Keep your day job, and start a side-hustle with affiliate marketing. Commit to doing it for as long as it takes to get some results. I promise it will change your life for the better, forever…! And even if you end up quitting affiliate marketing, you’ll leave forever changed and improved. And more than likely, you’ll come back to it. Because…

3. You can promote more than one product

You can pick almost any topic in the world, and there is probably an affiliate product opportunity within that realm. And in only a matter of time, you’ll find yet another one. This is the magic of affiliate marketing, you can build an information business around a topic that you’re passionate about, and you can end up monetizing it in all these different ways, including affiliate sales. One of the most popular programs being Amazon.

Once you know about affiliate programs, you’ll always be looking out for them when you are on your phone, tablet, or on your computer surfing the internet and shopping. I always do this, I scroll to the bottom and just have a look-see for an affiliate program link, I usually only do this if I like the product or service, or find it interesting. Sometimes I have no intention of promoting it, I just think it’s just fun to know and talk about. And it’s even kind of interesting to see that there are actually a number of companies who do not offer affiliate programs! Maybe one of us should go out there and show them how easy it is to start an affiliate program, especially if you already have products and services to sell! Well, that’s another blog post that you can save for another time.

4. You can represent more than one company’s products and services

One of my favorite parts about affiliate marketing is how you can hand-select your favorite companies and products and then represent them as an affiliate – I just think that’s so awesome and powerful! So if you wanted, you can simply brand yourself as you, and then pick and choose the products in life that represent you, and then you can produce content in a variety of ways to help you share your knowledge while monetizing it with affiliate products, if possible.

5. Most customer service requests are handled by these companies

If you find yourself becoming a successful affiliate marketer, you should smile the day that your inbox looks like a customer service center because that means you made it, doesn’t it? That being said, you don’t really have to handle these requests, because most of them should be handled by the companies you are representing, BUT, a true professional affiliate marketer would take this as their responsibility. Not only that, but remember that these queries contain questions that may lead you to your next content idea or even a breakthrough product or service idea, or, at the very least, it’s just another opportunity to help someone and point them in the right direction. So even though as an affiliate marketer you feel you should not be getting many customer service-type questions, just know that if you do, that’s a great sign, and you should be honored that people see you as an expert in your field. If you find yourself getting more requests than you can handle, congratulations! At this point, you can consider hiring an assistant, and/or using technology like simple autoresponders and even chatbots to help you answer common questions automatically.

6. Affiliate marketing can be scalable in many ways

You do not have to process your own orders, so if you find a way to scale your business and make more sales, the company is set up to handle all of that, while you continue focusing on ways to drive more traffic, sales, and conversions to your favorite affiliate programs. This is especially the case if you’re in the business of digital goods. Even when it comes to physical goods, for the most part, everything is very scalable for you as an affiliate because shipping and handling are covered by a third party. As an affiliate marketer, you are responsible for sales. The best way to get to sell online is to build awesome content around a specific topic that you can help with.

7. Affiliate programs can benefit almost anyone at any stage in their life

If you currently own a business, affiliate programs can help you supplement your business in ways that you may have never even thought of before. It may even open up even more avenues of income that you never thought would be so easily and readily available to you and your business. Or, you may be a brand-new business-owner, or in the middle of a start-up, the point is, affiliate marketing can be powerful and life-changing for you in almost any stage in your life because it can be a super-fun way to build a side-income and have a side-hustle. It’s so nice to have something to build in your spare time. If you’re in college, you can start experimenting with affiliate programs to build your sales, marketing, and content-building skills. You can even convince some of your friends to do it, too! If you’re a mom or dad, you can start doing affiliate marketing in whatever spare time you can find. And little by little, day by day, you can start building your way towards success when it comes to this. It’s all about building and/or just improving something, even if it’s in the tiniest way, every day. And you can do that with affiliate marketing, you just need to start.

8. With affiliate marketing, you can build passive income!

Can you imagine how powerful it would be to have growing amounts of passive income in your life? Imagine having enough money coming in through your previous efforts in life, that your income is not something you ever have to worry about. Or, imagine, just a few short months from now, having built a residual income with affiliate programs of $300 per month, $500 per month, or maybe even your first $1000 per month? And if you don’t stop, and find ways to succeed, imagine those numbers being even higher just a few short years later. Imagine earning $5,000 per month, $10,000 per month, even $20,000 and $30,000 per month all from the internet, by helping others, sharing your passion and knowledge, and using proven marketing and business-building strategies. It’s possible.! Do all of these numbers sound unrealistic to you? They really shouldn’t, because they’re totally possible. But what if I told you that you could at least make $35 or maybe even just $75 a month from your efforts in affiliate marketing? Hey, it’s something! And it adds up after a while, think about it. $75 times 12 is $900 per year. This could cover costs for something. You could pay for your own web hosting with it, podcast hosting with it, or whatever else you’re into. And then, you can build more affiliate marketing income. And then, you can explore even more ways outside of affiliate marketing to build income too.

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